Public Diplomacy and Soft Power
Duration: 20 Hours | Prerequisites: None | Modality: 100% Online
Course Description:
This course explores public diplomacy, soft power, strategic communication, and national imagebuilding in global contexts.
Course Objectives:
- Understand public diplomacy concepts
- Analyze soft power strategies
- Apply strategic communication
- Evaluate national branding
- Engage foreign publics
Learning Outcomes:
- Design public diplomacy initiatives
- Apply soft power strategies
- Analyze international communication campaigns
- Evaluate diplomatic influence
Course Units:
- Unit 1: Public Diplomacy Foundations
- Unit 2: Soft Power Theory
- Unit 3: Cultural Diplomacy
- Unit 4: Strategic International Communication
- Unit 5: Nation Branding
- Unit 6: Media and Global Influence
- Unit 7: Digital Public Diplomacy
- Unit 8: Diaspora Engagement
- Unit 9: Measuring Soft Power Impact
- Unit 10: Public Diplomacy Capstone
Assessment & Evaluation:
Participation, applied assignments, and capstone project.
Capstone Project:
Applied diplomatic project addressing a realworld international challenge.
